Binance bets on becoming a crypto ‘super app’ as stablecoins reshape growth
Shunyet Jan, Binance’s head of spot trading and derivatives, said the exchange is focusing more on payments and financial services than on trading alone as it drives the next phase of its expansion.
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Summary
- Binance is shifting its growth strategy from pure crypto trading toward becoming a payments-focused “super app” offering broader financial services.
- The exchange sees stablecoins as a key driver of this transition, as they are increasingly used for payments and transfers rather than just trading.

